Making your website work for your customers

Webology uses the ‘usability plus©’ method, either one-to-one or in groups. This has proved to be the most effective way of finding out:

• what works and what doesn’t, for example in terms of functionality, content, language, colour, tone, style, branding
• the difference between what your customers expect and need from your website and what it offers them

What is ‘usability plus©’?

It’s usability plus rigorous qualitative research evaluation

What’s the difference between the ‘plus’ version and a straight version?

Webology’s ‘plus’ version provides much richer feedback than a basic usability approach. Ordinary usability research often lacks insight on fundamental elements such as language, tone of voice, content or the effect of different site elements on perceptions of your brand

call webology on +44 (0)1460 30903 or email info@webology.biz